250-335-3334

Marketing Lessons From My Grandmother

It’s taken me years to discover a lesson about marketing (and about life), from this childhood experience. You shouldn’t wait, before overhauling your marketing plan. Even if your product is a market leader, and your company’s brand identity is well respected, you...

Writing Easily is Writing Slowly.

Writing for business isn’t hard, if you can slow down. Hurrying makes it difficult. Or maybe you put off writing? Maybe you feel vague about what to say. Every writer struggles with this uncertainty, whether in novels or emails. Writing is not just recording. It’s...